You can stroke people with words - Scott FitzGerald

Mobilizing English

Subscribe to Mobilizing English: eMailAlertsEmail Alerts newslettersWeekly Newsletters
Get Mobilizing English: homepageHomepage mobileMobile rssRSS facebookFacebook twitterTwitter linkedinLinkedIn

Mobilizing English Authors: Kirsten Lytsen, Kevin Hoffman, Maureen O'Gara, Kulvir Singh Bhogal, Brad Bouldin

News Feed Item

Pethealth Launches On-Line Adoptable Search for Shelters and Animal Welfare Organizations

Pet Profiles Now Available Instantly on Shelters' Web Sites

OAKVILLE, ONTARIO -- (MARKET WIRE) -- 05/14/08 -- Pethealth Inc. ("Pethealth" or the "Company") (TSX: PTZ) announced today the introduction of live search for lost and adoptable pets ("adoptable search") for shelters and animal welfare organizations running the Company's PetPoint® application. Animal data can now appear instantly on the search function of a shelter's web site, allowing pet owners to search for lost pets and potential pet parents to search for adoptable animals.

"Most shelters and animal welfare organizations currently need staff and volunteers to manually upload adoptable pet data to their shelters' or animal welfare organizations' web sites," said Steve Zeidman, Chief Technology Officer, Pethealth Inc. "PetPoint takes out all the effort needed to update the site and posts it live."

In addition to a live feed on the local shelter's website, adoptable pet information will be automatically uploaded to national pet adoption sites providing access to millions of potential pet adopters across the U.S. and Canada.

This add-on function is available at no cost to shelters and animal welfare organizations running PetPoint, Pethealth's industry-leading on-line animal management system. The Company estimates that nearly 40% of all animal intakes and adoptions now take place in organisations running the PetPoint application and more animal welfare organisations run PetPoint than any other form of management software.

This new adoptable search function has been tested for the past two months with the Atlanta Humane Society (, and the Boulder Valley Humane Society ( before being introduced across the U.S. and Canada in early June 2008.

"Enabling potential adopters to view pet profiles in real time is essential to driving our adoption success rate," said Lisa Pedersen, CEO of the Humane Society of Boulder Valley. "This important feature provides great access to all of the animals in our adoption centre which increases visits to our facility and our effectiveness in finding the right match for every family."

About PetPoint

Pethealth created PetPoint in 2005 in response to the expressed need of animal welfare organisations for an efficient and intuitive application to run their day-to-day operations. PetPoint allows these organisations to better manage and care for the inventory of adoptable animals in their organisations from the point of intake through to adoption. As a hosted application, these organisations can reduce or eliminate completely their IT and IT-related infrastructure costs. To date PetPoint has been licensed by more than 900 animal welfare organisations, including animal control agencies, humane societies, SPCAs, and rescue groups in both the U.S. and Canada. In 2007, animal welfare organisations running the PetPoint application accounted for over 1.1-million animal intakes and over 375,000 adoptions.

About Pethealth

Founded in 1998, Pethealth is the second largest provider of pet insurance to pet owners in North America, and the leading provider of pet related database management services to the North American companion animal industry. Pethealth offers a unique range of products and services for veterinarians, shelters and pet owners through a number of wholly owned subsidiaries using a range of brand names, including PetCare, ShelterCare, 24PetWatch, PetPoint, and

To find out more about Pethealth, visit

Investor Relations Contacts:
Pethealth Inc.
Mark Warren
President and Chief Executive Officer
(905) 842-2615

Pethealth Inc.
Steve Zeidman
Chief Technology Officer
(905) 842-2615

Media Contact:
Martha Durdin
(647) 343-2007
Email: [email protected]

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.